Creating and designing digitally accessible platforms is more than just creating a website with multiple links and pop-ups. Even if your website is optimized to capture the most sales, it could still be missing out catering to its entire target audience, which means your businesses could still be potentially losing out on profits.
Did you know the following statistics in regards to individuals in the US with one or more types of disabilities according to www.census.gov:
- 19.9 million (8.2%) have difficulty lifting or grasping. This could, for example impact their use of a mouse or keyboard.
- 15.2 million (6.3%) have cognitive, mental, or emotional impairment.
- 8.1 million (3.3%) have a vision impairment.These people might rely on a screen magnifier or a screen reader, or might have a form of color blindness.
- 7.6 million (3.1%) have a hearing impairment. They might rely on transcripts to engage in their digital experience.
With such strong statistics showcasing the diversity of disabilities in the U.S. companies that wish to be leaders in the digital industry need to understand how to accommodate a large population of individuals who need digital services.
Want to learn how to stay in compliance and serve your entire target audience?
Here are Allyable’s “3 Steps to Creating a Digitally Accessible Platform.”
(1) FOCUS ON IMPROVING THE USER EXPERIENCE. Make it your business’s priority to have platforms that are easy to navigate. Your site should include custom end-user menus and stored user preferences. You can also improve your overall accessibility by having strong site SEO (search engine optimization) so that a wide array of people can locate your platforms online through search engines.
(2) LEARN TO RESOLVE ISSUES QUICKLY. Learn how to resolve issues within the cloud or how to use integrations like JIRA to communicate effectively with your Development team. Having basic knowledge about how your systems work can help you to troubleshoot quicker. If you need more complex fixes, you will need to have a system in place to educate and alert your Development team, so that they can fix all issues quickly and efficiently.
(3) UNDERSTAND YOUR METRICS. Digital Accessibility is an ongoing effort. Your business will need to stay up to date on trends, reporting, and changes within the codes of compliance. It is vital that you understand your platforms operations and clients’ trending needs based upon these reports.
Getting your Digital Accessibility plan can seem quite daunting when you try to do it alone.
Let us help. We have processes and plans in place that will help you to remain a leader in the digital space. Head to www.allyable.com today to learn how to get a plan in place that is customized for your business.